Lead generation.
Find suitable buyers, qualify interest and create conversations worth having.
- 01Buyer definition, and who to exclude
- 02Channels run on our own systems
- 03Qualified appointments, with context
For established offers
We find your buyers. Then we close them.
One team runs the acquisition and the sales conversations. No retainer, no setup fee — you pay on the revenue we generate.
Buyer targetingLead generationQualificationAppointment settingManaged salesFollow-upReporting
01 — Services
Two services.
One motion.
Managed sales.
Manage the reps, sales calls and follow-up that carry those conversations forward.
- 01Briefed reps and call frameworks
- 02Follow-up with a named owner
- 03Every outcome recorded, including a decline
02 — The pipeline
One pipeline.
Nothing dropped.
Every stage passes something specific to the next, so nothing is gathered twice. The only point where the work changes hands is inside one team, with the buyer’s context intact.
- 01
Targeting
↳A relevant enquiry, with its source and context attached.
- 02
Qualification
↳A clear view of fit, motivation and the questions still to answer.
- 03
Appointment
↳A prepared buyer and a rep who knows why they are meeting.
The handover
- 04
Sales and follow-up
↳An informed decision and a recorded next step with a named owner.
- 05
Reporting
↳A shared basis for improving, expanding or stopping the work.
03 — How it works
What we run.
What you own.
The offer comes first. The operation is built around it. We agree the scope, the qualification criteria and the reporting before anything starts.
Closing in Motion
- Lead generation, on our own systems and methods
- Qualification against criteria we agree with you
- Appointments, reminders and buyer context
- Sales reps, call frameworks and follow-up
- Reporting on calls, sales and collections
Your business
- Customer contracts and the terms of sale
- Payment processing and refunds
- Fulfilment and delivery of the offer
- Customer support after purchase
- Approval of every claim a rep may make
Aligned incentives. No retainer, no setup fee, and nothing to pay until we generate a sale. The commission rate is set per offer and agreed in writing.
04 — Frequently asked questions
Before we talk.
01Do you generate leads as well as manage sales?
Yes. We connect buyer targeting and lead generation with qualification, appointments, managed sales and follow-up. We build the acquisition around your offer and run it on our own systems; the responsibilities on each side are agreed before anything starts.
02What if we already have leads or a sales team?
We review the operation you have and identify where support is needed. Our standard partnership combines lead generation and managed sales. We may agree a sales-only engagement as an exception, with clear responsibilities for each team.
03How do the commercial terms work?
You pay a commission on revenue we generate and collect, and nothing else. No retainer and no setup fee. We normally fund the advertising ourselves; where an offer needs media spend beyond that, the budget and who carries it is agreed in writing before anything runs. The rate is set per offer, because what an offer can support depends on its price, margin and how it converts today. Attribution, the payment trigger and the treatment of refunds are agreed in writing before anything starts.
04Do you guarantee sales or revenue?
No. Results depend on offer fit, demand, delivery, channels and execution. We agree how success is measured up front and review the evidence before recommending further investment.
05Is this right for an untested offer?
Our focus is established offers with paying customers and credible delivery. If you are still validating the offer or working towards your first customers, that work comes first.
06Who takes payment and delivers the offer?
Your business retains customer contracts, payment processing, fulfilment and support. We define the handover from sales to your delivery team before activity starts.
Good offer?
Let’s move it forward.
Tell us what you sell, who buys it and where you want to grow. If it is not a fit, we will say so.